Profile photo Full.JPG

Laurie Parma

Researcher, System Thinker 

In my current position as Temporall's Head of Labs, I apply behavioural science and social sciences to solve complex organisational problems. I rely on both qualitative and quantitative methods to generate the insights leaders need to make fully informed decisions.  


iMED Project

Cambridge Yoga study  

Nature Buzz 

Research Experience
Psychology: Cambridge Yoga & Well-being study

While working at the Cambridge Prosociality and Wellbeing Lab, at the University of Cambridge, I conducted a 6 weeks randomised controlled trial, including 200 participants, seeking to understand the impact of yoga on healthy adults' well-being. 


Environmental psychology: Nature Buzz 

I led the design and deployment of NatureBuzz an app designed to understand the connection . This environemtal psychology project was a collaboration between, Cambridge Prosociality and Well-being Lab, Cambridge Zoology department and Cambridge Conservation Initiative (CCI). 

Pharmaceutical Policy: iMED Project

Funded by the Rockefeller Foundation, Project iMED proposed an alternative funding model for medicines, in order to optimise both world-wide access to life saving drugs. While today, when we purchase medicine, we pay simultaneously for the cost of innovation (very expensive) and the cos of production (very cheap), the Remuneration Right Fund model proposed to separate the 2 streams, thus optimising pharmaceutical innovation and allowing anyone to access the medicines they need. 

Social Well-being: a White Paper 

Life Itself is a think-tank working at the intersection of ancient wisdom traditions and modern science. The Research Institute exists to create a shared vocabulary that enables the discussion of inner life on matters of public importance. 


Talks, Lectures & Podcast 

  • Culture, Neuroscience and Sustainable Well-being, University of Oxford, 2019

  • Sustainable Well-being: the Challenge of Aligning People, Planet & Purpose, Plenary talk, Conservation optimism Summit 2019

  • The Hidden Face of Well-being, TEDx Lafayette, Paris, 2018

  • Your brain, Nature and Becoming a Citizen-Scientist, Zoological Society of London Huxley Lectures, 2017 

  • Conservation Optimism Summit 2017 

    • Session 1: Brain hacks for powerful conservation messages

    • Session 2: Does time spent in nature improve our mental health?

  • Does Nature connection promote greater human happiness? Nature Matters Conference, Cambridge, 2016 

Podcast ​
Retro Microphone